Swag City
Remember when Diddy changed his name to “Swag?” And then the New Yorker attempted to define the term in an article called “Where’s Earl,” about the rap group Odd Future? We’ve come to accept that the word swag is a noun, an adjective, a verb, an all-purpose expression, and now, it’s also a line of uniquely modern scarves designed by Christel Gama.


